Product Marketer + Creative Brand Storyteller
Hi, I’m Brian 👋 I help brands communicate like real humans. I specialize in turning complex or sensitive topics into clear, empathetic messaging that builds trust, reduces confusion, and helps people feel seen. After a decade across brand, product, and integrated marketing, I’m now focused on supporting companies in health, mental health, and wellness who are improving people’s quality of life through meaningful care and accessible services.
A Little About Me
I Love Helping Brands Big and Small Nail Their Positioning
Let’s get to the point! From using audience insights to help fast-growing companies articulate their value, to applying creative storytelling to help brands like The Dodo, NowThis, and The Verge connect emotionally with their communities, I love helping teams get to the heart of why their work matters…especially when that work touches people’s health, quality of life, or sense of belonging.
Since a message is only as effective as the way it’s experienced, I also help teams develop communication that earns trust, drives understanding, and respects the human on the other side of the screen.
Creating (And Simplifying) Creative and Marketing Processes is My Morning Cup of Coffee
There’s just something about building a collaborative workflow or database that gets me up in the morning, ya know? As a well-seasoned Creative Project Manager, I’m a huge fan of getting teams organized and on the same page, quickly.
So whether I’m templatizing commonly-used sales collateral that anyone can easily update or building all-new dashboards in some of my favorite tools like Asana or Airtable, I’m all about efficiency.
Coaching High Performers is My Newest Superpower
Doing what I can to help individuals (and teams!) succeed is something I’ve always been passionate about. In fact, I love it so much that recently I decided to ~make things official~ by setting off on a journey to become a Certified Coach, as recognized by the International Coaching Federation (ICF).
Supporting, mentoring, and acting as an accountability partner to help others achieve great things is my secret sauce. As someone who believes everyone can benefit from having their own personal coach, I build my coaching practice into everything I do, helping teams and individuals succeed in even bigger ways than they knew they were capable of.
Some of the Brands I’ve Worked With:
Airbnb • AT&T • Campbell’s • Coca Cola • Corona • DoorDash • Eater • GE • Hilton • KraveBeauty • McDonald’s • Mondelez • Nationwide • New York Magazine • NowThis • PepsiCo • P&G • Popsugar • Samsung • Target • The Dodo • The Verge • Thrillist • Unilever • Vox • Vulture • Walmart
Some of the Work I’m Most Proud Of